Pricing Strategies When Listing Your Home | Fridays with Fred


    What is your strategy for selling your home?

    If you plan on selling your house in Orange County, or elsewhere in the United States in the coming months it’s important for you to start thinking about your pricing strategy NOW because, with the start of the summer buying season you can sell your home for more than it’s worth, if it’s price correctly.

    In this article we will break down three different pricing strategies you can use when selling your home.

    Strategy #1 – Test the Marketplace

    Let’s say that you’ve done your research and learned that your home is currently worth $500,000.

    If demand for homes in your neighborhood is still hot right now you could list your home at $525,000, or $530,000, especially if other comparable homes in your neighborhood have sold at this price.

    Strategy #2 – List Your Home at Market Value

    Another important strategy you could use when pricing your home is to price it just at market value because, the benefit of this strategy is that it could possibly attract the attention of multiple bidders but at the very least you can have confidence that your home will sell for what it’s worth.

    Strategy #3 – Underprice your home

    Last of all, but most important, another important strategy to consider is to price your home at just below its market value.

    For example: Your home is worth $500,000 but you price it at $495,000.

    The benefit of this strategy is that you will attract the attention of bidders who feel like they are getting a great deal on a home, and you could possibly attract the attention of multiple bidders as well.

    List Your Home for Sale

    To get started with listing your home for sale contact Fred Sed & Associates today for a free consultation by calling us at (949) 272-0125.

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    Our agents write often to give you the latest insights on owning a home or property in the local area.